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Sunday, October 30 • 9:00am - 10:00am
Trust Us, We're Journalists

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Why people don't trust the media and what we can do about it. It’s no secret that trust in the profession of journalism has been abysmally low for decades, according to surveys from Gallup, Pew and more. Research released in April by the American Press Institute shows that just 6 percent of people say they have a “great deal of confidence” in the press. Lack of trust can be devastating to the industry: The best journalism can’t have maximum impact if readers don’t trust it. In this session, we’ll summarize the results of the API report, review some intriguing takeaways from people interviewed for the report, and conclude with participants’ best ideas on how to improve trust in media.


avatar for Jane Elizabeth

Jane Elizabeth

Senior Manager, American Press Institute
Jane Elizabeth is a senior manager for the American Press Institute, where she directs API's project to improve and expand accountability journalism. She is a former deputy metro editor at The Washington Post, and has taught journalism at Old Dominion University, the University of Pittsburgh and Point Park University. Jane has worked at five metropolitan U.S. newspapers, including as education editor at The Pittsburgh Post-Gazette and as senior... Read More →
avatar for Laurie Beth Harris

Laurie Beth Harris

Editorial Coordinator, American Press Institute
Laurie Beth Harris is the editorial coordinator at the American Press Institute, where she writes API's daily Need to Know newsletter. She is a former copy fellow at Southern Living magazine. Laurie Beth is a 2014 graduate of the University of North Carolina at Chapel Hill's School of Journalism and Mass Communication.
avatar for Mel Jones

Mel Jones

Research Associate, American Press Institute
Mel Jones is a research associate at the American Press Institute and focuses on API’s Metrics for News program to help publishers create data-driven content strategies. Prior to API, she worked in the social sector as a development officer and communications specialist and was the senior editor at the Golden Baobab Prize. Mel’s work has been published on Philadelphia-based news and tech sites as well as the The Atlantic and The... Read More →
avatar for Amy L. Kovac-Ashley

Amy L. Kovac-Ashley

Newsroom Learning, American Press Institute
Amy L. Kovac-Ashley is launching a new newsroom learning program at the American Press Institute. She has been a reporter and editor at such media outlets at Foreign Policy magazine, The Roanoke Times, The Washington Post and Patch. She has also been a journalism educator, most recently as a visiting assistant professor and managing director of the Reed College of Media Innovation Center at West Virginia University. From 2012 to 2015, she was the... Read More →
avatar for Katie Kutsko

Katie Kutsko

Program Associate, American Press Institute
Katie Kutsko is the program associate and coordinator of youth news literacy efforts at the American Press Institute. Katie is a recent graduate of the University of Kansas and former editor-in-chief of the campus newspaper. She has interned at the Chicago Tribune, Indianapolis Star, and Lawrence (Kan.) Journal-World.
avatar for Liz Worthington

Liz Worthington

Content Strategy Program Manager, American Press Institute
Liz Worthington manages API's program to help publishers create data-driven content strategies. She joined API after nearly 10 years as a reporter and editor for various newspapers and digital platforms. Just before joining the team, Liz served as the senior editorial trainer for Patch.com, where she built an editorial curriculum that focused on enhancing the field's digital news, social media and audience development skills. Prior to training... Read More →

Sunday October 30, 2016 9:00am - 10:00am
Roanoke Ballroom D

Attendees (21)